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Ambient sounds can make a creepy place feel comfortable

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Regardless of the actual chances of being the victim of a random murder in a dark alley, people tend to get the willies in deserted, shadowy public places. But the right sounds can put people at ease in an otherwise creepy, isolated parking garage or metro station, a new study in the International Journal of Research in Marketing finds. Natural sounds, like human voices and bird songs, can make people perceive their surroundings as safer and more comfortable. 

via Mental Floss

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