Quietly flying under the radar in the fitness wearables market is Whoop, a manufacturer of high-end wrist-worn straps that measure data 100 times per second. In what could turn out to be one of the more bizarre licensing agreements ever, the startup struck a deal with the NFL Players Association today that will make it possible for players to sell their health data.
At its most basic level, the agreement paves the way for Whoop to sell licensed player-designed wristbands for its $500 Whoop Strap 2.o but that’s the least interesting part. The players who decide to participate in the program will own all of the health data that Whoop collects and the NFLPA sees this as another monetizable part of the game. “Every day, NFL players produce data that can translate into physiological and financial opportunities. We see partnering with WHOOP as the first step in harnessing this exciting technology,” Ahmad Nassar, President of NFL Players Inc. said in a statement.
via Gizmodo
April 25, 2017
featured blogs
Mar 18, 2024
Innovation in the AI and supercomputing domains is proceeding at a rapid pace, with each new advancement heralding a future more tightly interwoven with the threads of intelligence and computation. Cadence, with the release of its Millennium Platform, co-optimized with NVIDIA...
Mar 18, 2024
Cloud-based EDA tools are critical to accelerating AI chip design and verification; see how NeuReality leveraged cloud-based chip emulation for their 7NR1 NAPU.The post NeuReality Accelerates 7nm AI Chip Tape-Out with Cloud-Based Emulation appeared first on Chip Design....
Mar 5, 2024
Those clever chaps and chapesses at SiTime recently posted a blog: "Decoding Time: Why Leap Years Are Essential for Precision"...